“Rainbow” is taken from the “improve the development of industries and prosper the Nation.” As an epitome of the national industry development, rainbow always adheresto diligence, perseverance, and innovation to perform and witness the change from “made in China" to "created in China" in the historical development of China's national industry, writing our own gorgeouschapter.
Profession Innovation Responsible Win-win
Profession: profession means thelabor’s social division and advantage in basic concept. Profession reflects and creates our value.
Innovation: Innovation is the soul of enterprises’ survival and development. Only bycontinuous innovation for our technical & professional skills canwehave the ability to create higher value for our customers.
Responsible: literally, responsibility means obligations and duty. Rainbow’s core responsibility is to create value for our customers.
Win-win: Customers, employees, suppliers, shareholders, and society, company share our profit and benefits.
Disciplined Efficient Confident
Disciplined: Discipline requires employees to strengthen individual accomplishment, strictly according to the rules and regulations, and never allowed to infringe the company rights. This is the basic requirement for employees, which is also the prerequisite of executing company policies and regulations.
Efficient: each employee of rainbow should be conscientious and meticulous. Everyone should fully understand and strictly carry outthe basic regulations and work procedure duringtheir work. Time is money and efficiency is life. We are in pursuit of high efficiency and high benefits. Each job should have a clear standard and punctual time limit.
Confident:self-confidence is very important for everyone, which enables the people to be vigorousand keep optimistic forever. Itcan inspire the Rainbow’s growth, which is the necessary factor to success for the company. Peaceful refers to keeping calm to face the various changes. People with peaceful mind alway shave good interpersonal relationships and able to deal with various working situations. It is also one of important factorsfor Rainbow’s success.
Better quality by responsibility, Higher value by profession, Brighter future by innovation, Stronger team by company culture.
The sense of responsibility is a reliable path to success. It brings courage, wisdom, and strength. Numerousteams of the enterprise strive for the same target continuously, supporting and helping each other; all the teamskeep onlearningboth internal and external sourcesand utilizing their own advantages by fostering strengths and circumventing weaknesses; extendingmind, creating innovatively; changingthe impossible to be possible based on the knowledge accumulation and the sense of responsibility. Rainbow will adhere to itspositive enterprise culture to create itsown era.
To create value for customers by innovative technologies.
Value creation is Rainbow’s core motivation. Only founding on technical and professional skill to create values for customers can we realizeour ownvalues.
To be a reliable partner of our customers.
Rainbow believes that it will not be able to long-term survival without the customers’ support and the development of the enterprise will lose its direction. The quality and service are the premise to win the trust of customers: enterprises should create values for customers continuously , satisfy the customers’ needs. and become the reliable partner of them.